It's all about that Organic cotton.

We're proud to be using Spiritex Fabric which is composed of 100% Organic Domestic Cotton and Recycled Fibers. Everything, from the seed to the shirt, from the farm to the fabric is done right here in the good ol' US of A and we personally wouldn't have it any other way. 

We start with the fiber sourced from the Texas Organic Growers Co-op, a collective of organic farmers that have been farming pesticide free since the early 90's. The ginned cotton is shipped by the bale to spinning mills that maintained a presence in North & South Carolina where it goes through the spinning process to yield finished yarn. Once the yarn is ready, it goes to the knitters dispersed throughout the Carolinas where it's knit into one of the signature Asheville Apparel styles yielding what's called greige goods (fabric that has yet to be finished). The greige goods are then sent to various finishers also located in the existing mill infrastructure of the Carolinas to be converted into finished fabric. The finishing process utilizes low impact fiber reactive dyes in a closed loop system for colors and a natural citrus scour or peroxide wash for natural and white. 

Asheville Apparel has remained at the forefront of doing the right thing in regard to respecting the people and the planet in the production of our wares, as a matter of fact, it's why we do what we do! Change begins within, so we're proud to be a part of a movement right here in the USA where people are waking up to the fact that what you put ON your body is just as important as what you put IN your body. When you invest in Spiritex Fabric and Asheville Apparel, you're supporting sustainable agriculture practices, a reinvigoration of the once thriving textile industry of the USA which supports local and sustainable supply chains, and your fellow Americans. 

It's all about that Organic cotton.

Featured collection

Cotton Flowers

Fall 17 Photo Shoot

Fall 17 Photo Shoot

One of the hardest things we run into, is doing it ALL. We make everything from the raw materials up and it's already a ton of work. The real challenge has been keeping the website and all the virtual reality stuff updated with new styles/colors. AHHHH THE PIXELS!!!!
October 10, 2017 by Corey Jones
Autumn is approaching, hoodie or not!

Autumn is approaching, hoodie or not!

Fall is in the air and so is the crispy. We love fall because it means you can layer up your look. There's really nothing better than a good hoodie. Our hoodies come in a few different styles, the one pictured is made from 100% Organic Cotton Heavy Weight French Terry. It's got a lined hood and a standard kangaroo pocket up front. 
September 15, 2017 by Corey Jones
Medieval MJ Glove Makes For Flashy Handsaving

Medieval MJ Glove Makes For Flashy Handsaving

For those of you who didn't know, we do a lot of our production cutting at our Riverside dr. warehouse where we also warehouse finished fabric and apparel and our design/sample studio resides. The warehouse is in Woodfin, about four miles from our downtown Asheville store.
September 14, 2017 by Corey Jones

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